It comes as no surprise to our team at Planet Ford, that Ford vehicles have earned more accolades. Recently, Ford earned the most segment awards in the J.D. Power 2025 U.S. Initial Quality Study and now in J.D. Power 2025 U.S. APEAL (Automotive Performance, Execution and Layout) Study. It measures customer satisfaction with new vehicles after 90 days of ownership. APEAL considers design, performance, safety, usability, comfort, perceived quality and more.
The 2025 Ford F-Series Super Duty, 2025 Ford Mustang and 2025 Lincoln Nautilus each were named the most appealing vehicle in their respective segments: large heavy-duty pickups, sporty car and midsize premium SUV.
Super Duty continues its top APEAL ranking for the second consecutive year, with Mustang and Nautilus also topping their segments. Together, these wins give Ford Motor Company its best overall APEAL showing since 2019.
Super Duty and Mustang APEAL results also follow their segment-topping performances in the J.D. Power 2025 U.S. Initial Quality Study, delivering both the highest initial quality and the highest satisfaction among owners, according to J.D. Power.
The Ford brand improved one spot to No. 12 among mass market brands, and the Lincoln brand climbed one spot to No. 5 overall in the premium segment.
All of this demonstrates Ford continues are on the right track in delivering an exceptional experience for customers. Ford continually incorporate customer feedback from sources like J.D. Power and internal measures to ensure our vehicles consistently exceed expectations.
Ready for your own new Ford? Our award-winning team at Planet Ford on I-45 in Spring (serving greater Houston, The Woodlands, Conroe, Cypress, Aldine) can help. From Ford F-150 and Super Duty to Bronco, Exporer, EVs and more, we are your #1 Houston-area Ford store. PlanetFord45.com
Source: Media.Ford.com